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Crafting a Successful Small Business

Crafting a Successful Small Business
Автор: Joanne Dewberry
Дата написания:
Издательство: Ingram
ISBN: 9781908003430
Цена: 475.82 Руб.
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The UK handmade market is currently riding high as our attitudes to shopping and the products we want to buy are changing. With this change comes a new wave of manufacturers – small, local and talented. If you are a producer of handmade products, or you have a craft hobby and are thinking about taking the next step and wondering how to do it, then this book has the answers. In it you will find out: – How to turn your hobby into a small business – Where to sell your products, both on and offline – How to price your products – How to develop a unique and recognisable brand – Where to start with visual merchandising – How to use social media to market your business This book not only takes you through these points in no-nonsense plain English, but also has quirky craft activities to complete along the way. Jam-packed with top hints and tips from real-life crafty small business owners in the know, this book is essential reading for anyone looking to craft their way to success!

Гениальная мысль: Книга должна быть либо ясной, либо строгой, совместить эти два требования невозможно.

Отличная шутка: Ты правильно умеешь тратить деньги, если они у тебя кончились с последним ударом сердца.